Articles

Maximize Profits with Our Free Customer Lifetime Value Calculator
Unlock the true value of your customers with Kognitiv's Customer Lifetime Value Calculator.
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Lifecycle Marketing – The Ultimate Guide to Engaging Customers
Discover the ins and outs of successful customer lifecycle marketing with our ultimate guide.
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Cookieless future is no longer cookieless?
In a surprising move, Google has announced that it will not be deprecating cookies in Chrome.
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Is it time to reinvent your loyalty program?
Keep your loyalty program relevant and effective by evolving with customers' changing needs and trends. 
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Top ways to use AI across owned & paid channels
With advancements in AI, how can brands maximize their investments in owned and paid media?
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Optimizing for outcomes: why marketers should choose AI-native technology
Most of the martech tools are AI-augmented and not AI-native. What do we mean by that and why does it matter?
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Insights

A Year in Review: How the Loyalty Industry Evolved in 2024
Download our exclusive report for a deep dive into brands that shaped the loyalty industry in 2024.
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Get the Ultimate Retail Holiday Guide
Get the most out of the holiday season with the Ultimate Retail Holiday Guide.
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Explore 20 Loyalty KPIs that Drive Performance
Discover 20 loyalty metrics to prove the ROI and value of your loyalty strategies.
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Dive into Retail Global Loyalty Insights, 2023
According to Kognitiv’s Global Loyalty Insights, only 31% of customers prefer to buy from the same retailer
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Dive into QSR Global Loyalty Insights, 2023
With spend consciousness rising, QSRs need to find new ways to drive customers to order and earn their loyalty
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Dive into Hotel Global Loyalty Insights, 2023
What will cause hotel customers to stop staying with a hotel and what would help retain them
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Dive into Financial Institution Global Loyalty Insights, 2023
According to Kognitiv’s Global Loyalty Insights, only 34% of customers use the same card for all purchases
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Case studies

Cannabis retail store
Kognitiv x Cannabis Retailer
How a Cannabis retailer boosted revenue by 67% & added over $2M in sales using real-time lifecycle insights
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Home decor retail store
Kognitiv x Home Decor Retailer
How Kognitiv helped a leading home decor retailer’s loyalty program reach #1
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A kid hugging a dog
Kognitiv x Leading Pet Retailer
How Kognitiv helped a leading pet retailer go from 0 to 10m members in under 2 months
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Videos

Holiday Loyalty Playbook: Winning Hearts and Sales this Season
Learn actionable strategies to elevate your holiday promotions this season
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Webinar: Modernizing Customer Loyalty with Wise Marketer
Tune in to hear about the ever evolving landscape of customer loyalty
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Webinar: Hallmark's Digital Transformation
Discover more about Hallmark's evolution from brick and mortar to the digital age.
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Outcome-based Marketing: How AI is Redefining Success
Learn more about outcome-based marketing and how AI is revolutionizing the marketing industry.
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Outcome-based Marketing: Customer Engagement in the Age of AI
How AI is redefining the way brands build customer loyalty.
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News

Kognitiv Launches AI-Native, Outcome-Based Kognitiv Amplify
Introducing AI-native targeting and optimization for paid media channels
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Kognitiv Earns Top Spot Among the Most Innovative Companies in Marketing Technology Globally
Kognitiv ranks no. 10 globally for its innovation in AI-native predictive customer insights and activation
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Kognitiv Launches AI-Native Kognitiv Ignite: Revolutionary Outcome-Based Customer Engagement Solution
We are excited to introduce Kognitiv Ignite - the first AI-native outcome-based personalization software
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Kognitiv Recognized in 2023 TMW 100 List of Most Innovative Companies in Marketing Technology
Kognitiv is recognized as one of the most innovative martech companies, earning a spot on the TMW 100 List .
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Kognitiv Announces Sale of Hospitality Technology Business to Valsoft Corp.
This move streamlines Kognitiv’s operations and allows us to focus on our product roadmap.
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Kognitiv Joins Braze Alloys Partner Program
Customers can now leverage both platforms for data-driven decisions made in real time.
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