Loyalty Solutions

Program Management

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Get the most out of your loyalty program with day-to-day personal touch support from loyalty and technology experts

The Kognitiv Loyalty Solutions Program Management team specializes in program maintenance and marketing. Within this discipline, clients receive day-to-day program execution and support against business objectives: program planning cycles, platform management, solution support, activity reporting, promotion calendar design and management.

Day-to-Day Support to Drive Loyalty ROI

By knowing your business inside-out, your Program Management team makes managing your program easy and efficient by translating your needs into action and by leveraging their years of loyalty experience to guide and execute against your success strategy. The Program Manager is dedicated to helping manage the resources and teams that operationalize your loyalty program. Their deep knowledge of the loyalty industry and our leading technology guides promotional strategies that engage customers while achieving business targets.

Customized Training for Your Loyalty Program

Each loyalty program is unique to a business and its customers – and loyalty management training should be as well. Program Managers personalize loyalty solution training to the goals and culture of the business. They continuously provide updated knowledge and support as new program or platform features are released.

Build the Team that Grows Your Business

The Program Management team can help you translate business needs into loyalty program action. They are continuously on the lookout for ways to optimize your program to meet KPIs, and ensure our platforms and services are driving your results. Your Program Manager works with you as an extension of your team to assess the health of your program, and fine-tune the strategy and your roadmap to align with key metrics, best practice benchmarking, member value assessment and more.

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Related Resources

2021-01-14T14:09:18-05:00

Banking Strategies During COVID-19

For banks, the global pandemic caused a shift from the aspirational benefits of credit cards (motivated through tiering and long-term goals) to necessity benefits, in other words, rewards members can achieve and use in the immediate and near-term.