From changing regulations, the demise of 3rd party cookies, and the evolving expectations around consumer data and privacy, CMO's face a perfect storm. Collaborative commerce provides a timely solution to these CMO challenges.
Privacy, Ownership and Zero-Party Data
LaraSamancioglu2021-05-26T18:35:24-04:00Tim Collins, Chief Data and Analytics Officer, discusses the competitive advantage to be gained from zero-party data and the rapidly evolving role of data inside modern organizations.
Collaborative Commerce on Stage
christine.robson@kognitiv.com2021-04-13T14:02:07-04:00Founder and Executive Chairman, Peter Schwartz, spoke at Canada’s premier Retail, Technology and Marketing Conference DX3. Peter’s session covered the Retail opportunities offered by collaborative commerce and the significant opportunities that zero-party data can provide to the sector.
Business Transformation through Collaborative Commerce
christine.robson@kognitiv.com2021-04-13T14:01:03-04:00Kognitiv’s founder and chairman Peter Schwartz joined leading Canadian business and government leaders for provocative discussions on business transformation at the BizTek Summit on Jan 21, 2021.
Collaboration is the Future
christine.robson@kognitiv.com2021-04-13T14:00:44-04:00Kognitiv’s founder Peter Schwartz speaks to why collaborative commerce is the future of business.