Delighted to officially announce Jisun Hahn and Lin Classon as new members of our senior team. Jisun Hahn joins as SVP, Global Head of Industry Solutions and Lin Classon as SVP, Platform Strategies.

Founder and Executive Chairman, Peter Schwartz, spoke at Canada’s premier Retail, Technology and Marketing Conference DX3. Peter’s session covered the Retail opportunities offered by collaborative commerce and the significant opportunities that zero-party data can provide to the sector.

Shawn Pearson joins Kognitiv as President effective February 1st 2021. Shawn’s impressive track-record of developing high-performance teams and, his acute understanding of the complex challenges facing global Executives, makes him a wonderful addition to our Executive Team.

Kognitiv’s founder and chairman Peter Schwartz joined leading Canadian business and government leaders for provocative discussions on business transformation at the BizTek Summit on Jan 21, 2021.

Here's how CRM and loyalty work in concert to engage a broad range of consumers and develop deep relationships.

These 5 key performance indicators help you determine the overall health of your loyalty program.

For banks, the global pandemic caused a shift from the aspirational benefits of credit cards (motivated through tiering and long-term goals) to necessity benefits, in other words, rewards members can achieve and use in the immediate and near-term.

Here is a quick guide to creating and delivering proactive, effective communications that will maintain customer loyalty in and after these times of uncertainty.