Creating superior experiences for customers or building robust loyalty programs requires a deep understanding of your current customers and where you may miss opportunities to deepen those relationships. SmartJourney is a proven way to uncover, and address, those opportunities.
With classic long purchase cycles in their category, US Home Goods Retailer Kirkland’s wanted to keep consumers engaged to reduce churn while simultaneously growing customer base
P&G needed richer insights to understand moms’ habits, behaviors and needs globally, and combat the extremely competitive baby care landscape.
Leading Hotels of the World sought a loyalty program that could deliver the remarkably uncommon experiences that uniquely defines its brand. They needed a way to understand what those experiences might be and who they would matter most to.
Walmart Chile (Lider) had an 8-year-old loyalty program that was no longer driving value to 75%+ of its members
Tim Collins, Chief Data and Analytics Officer, at Kognitiv Corporation is joining the global Data Collaboration Alliance think-tank as a Board Advisor and founding member of the iOWN data ownership initiative.
Tim Collins, Chief Data and Analytics Officer, discusses the competitive advantage to be gained from zero-party data and the rapidly evolving role of data inside modern organizations.
Kognitiv Corporation announces the sale of its Intelligent Shopper Solutions (ISS) business to Chicago-based IRI. This sale significantly enhances our liquidity position to support Kognitiv’s growth plans and acquisition strategy. In addition, we will enter into an innovation and marketing partnership with IRI.
Julia Wehmeyer, CPA, CA joins Kognitiv as our Chief Financial Officer effective March 1st. Julia's impressive international credentials and her stellar track record for building high-performing finance teams makes her perfect for Kognitiv's next stage of growth as we usher in the next era of business. The era of collaborative commerce.
Delighted to officially announce Jisun Hahn and Lin Classon as new members of our senior team. Jisun Hahn joins as SVP, Global Head of Industry Solutions and Lin Classon as SVP, Platform Strategies.
